
An observational study found that tobacco and nicotine product sale and advertising persist within proximity of schools in the Philippines, despite regulations prohibiting sales, displays, advertisements, and promotions of tobacco products within 100 meters.
STUDY Finds Tobacco Sales and Advertising Near Filipino Schools. Johns Hopkins, Estados Unidos, 25 set. 2023. Disponível em: https://publichealth.jhu.edu/institute-for-global-tobacco-control/2023/s.... Acesso em: 26 maio 2025.

Advertisements for nicotine pouches often highlight flavors, emphasize the “freedom” of using nicotine pouches, and suggest that they are less harmful than traditional tobacco products – themes that may appeal to youth and young adults, according to new research co-authored by Truth Initiative® published in Tobacco Control. The study, among the first to examine advertising for nicotine pouches in the U.S., finds that the popular nicotine pouch brands On!, Zyn, and Velo spent nearly $25 million on ads between January 2019 and September 2021, and build on marketing methods that helped recruit a generation of young people to new nicotine-containing products like e-cigarettes. The study underscores the need to monitor marketing and enforce regulation of new youth-appealing nicotine products.
NICOTINE pouch ads follow e-cigarette marketing playbook and risk appealing to young people. Truth Initiative, Estados Unidos, 12 set. 2022. Disponível em: https://truthinitiative.org/research-resources/tobacco-industry-marketin.... Acesso em: 26 maio 2025.

It is well established that flavors play a significant role in enticing youth and young adults to try and use tobacco products.
FLAVORED tobacco use among youth and young adults. Truth Initiative, Estados Unidos, 28 jun. 2021. Disponível em: https://truthinitiative.org/research-resources/emerging-tobacco-products.... Acesso em: 26 maio 2025.

Picture this. You own a successful company—the only problem is, the product you sell ends up killing up to two-thirds of the people who use it. That means you’ll eventually run out of customers, and that’s bad for business.
LYNN, Allegra. 10 Ways the Tobacco Industry Targets Youth. STOP, [s.l.], 20 may 2020. Disponível em: https://exposetobacco.org/news/10-ways-tobacco-targets-youth/. Acesso em: 26 maio 2025.