Um grande desafio com o avanço das redes sociais é entender a dimensão dos impactos negativos de determinados conteúdos entre os jovens, como na influência de comportamentos e hábitos que podem ser nocivos para a saúde. Uma dessas práticas, embora retratada em diversas publicações como algo prazeroso e divertido, é o ato de fumar. Agora, o maior estudo já conduzido sobre o tema comprovou que a exposição a postagens relacionadas a cigarros, vapes e outros modelos nas mídias mais que dobra as chances de adolescentes adotarem o hábito, além de aumentar a propensão em aderir à prática entre aqueles que nunca experimentaram.
Objective: To measure the implementation of WHO Framework Convention on Tobacco Control (FCTC) Article 5.3 at country level using a new Tobacco Industry Interference Index and to report initial results using this index in seven Southeast Asian countries.
Methods: Score sheet based on WHO FCTC Article 5.3 Guidelines sent to correspondents in seven Southeast Asian countries, using a scoring system designed with the help of tobacco control experts and validated through focused group discussions.
Results: The seven countries ranked from the lowest level of interference to the highest are Brunei, Thailand, Lao PDR, Cambodia, Philippines, Malaysia and Indonesia. Countries that face high levels of unnecessary interaction with the tobacco industry also face high levels of tobacco industry influence in policy development. Most governments do not allow any tobacco industry representatives on their delegation to sessions of the Conference of the Parties or its subsidiary bodies nor accept their sponsorship for delegates, but most governments still accept or endorse offers of assistance from the tobacco industry in implementing tobacco control policies. Most governments also receive tobacco industry contributions (monetary or in kind) or endorse industry corporate social responsibility activities. Governments do not have a procedure for disclosing interactions with the tobacco industry, but Lao PDR, Philippines and Thailand have instituted measures to prevent or reduce industry interference.
Conclusions: This Tobacco Industry Interference Index, based on the WHO FCTC Article 5.3 Guidelines, is a useful advocacy tool for identifying both progress and gaps in national efforts at implementing WHO FCTC Article 5.3.
ASSUNTA, M.; DOROTHEO, E. U. SEATCA Tobacco Industry Interference Index: a tool for measuring implementation of WHO Framework Convention on Tobacco Control Article 5.3. Tobacco Control, Reino Unido, v. 25, n. 3, p. 313–318, maio 2016.