
Where young people go, the tobacco industry follows. With marketing regulations restricting where and how it can advertise in traditional media, Big Tobacco has turned to digital environments. This exposes young people to harmful advertising that threatens to hook them on industry products.
BIG Tobacco goes where young people go: Online. STOP. [s.l.], [2025?]. Disponível em: https://exposetobacco.org/campaigns/digital-danger-online-tobacco/. Acesso em: 12 maio 2025.
The Observatory for Monitoring Tobacco Industry Strategies of the Center for Tobacco and Health Studies, at Fiocruz, once again selected the initiatives that promoted tobacco control in Brazil in 2023.
KORNALEWSKI, Alex Medeiros; CARVALHO, Alexandre Octavio Ribeiro de; BARATA, Danielle; HASSELMANN, Luis Guilherme; TURCI, Silvana Rubano. Destaques do Observatório sobre as Estratégias da Indústria do Tabaco. Cetab/Ensp/Fiocruz, Rio de Janeiro, jan. 2024. Acesso em: 29 jan. 2024.

An observational study found that tobacco and nicotine product sale and advertising persist within proximity of schools in the Philippines, despite regulations prohibiting sales, displays, advertisements, and promotions of tobacco products within 100 meters.
STUDY Finds Tobacco Sales and Advertising Near Filipino Schools. Johns Hopkins, Estados Unidos, 25 set. 2023. Disponível em: https://publichealth.jhu.edu/institute-for-global-tobacco-control/2023/s.... Acesso em: 26 maio 2025.

Juul Labs Inc. agreed to pay $462 million to six states and the District of Columbia to resolve lawsuits and investigations into the e-cigarette manufacturer’s marketing of addictive vaping products to children.
LARSON, Erick; NAYAK, Malathi,. Juul to Pay $462 Million to Six States Over Marketing to Kids. Time, Estados Unidos, 12 abr. 2023. Disponível em: https://time.com/6271149/juul-settlement-marketing-kids/. Acesso em: 26 maio 2025.

Ads and internal corporate documents as early as the 1930s through today show intense and sustained effort to promote menthol sales
TOBACCO industry continuing decades-long targeting of Black communities, women, youth with menthol products. Newsroom, Estados Unidos, 4 out. 2022. Disponível em: https://newsroom.heart.org/news/report-tobacco-industry-continuing-decad.... Acesso em: 26 maio 2025.

Advertisements for nicotine pouches often highlight flavors, emphasize the “freedom” of using nicotine pouches, and suggest that they are less harmful than traditional tobacco products – themes that may appeal to youth and young adults, according to new research co-authored by Truth Initiative® published in Tobacco Control. The study, among the first to examine advertising for nicotine pouches in the U.S., finds that the popular nicotine pouch brands On!, Zyn, and Velo spent nearly $25 million on ads between January 2019 and September 2021, and build on marketing methods that helped recruit a generation of young people to new nicotine-containing products like e-cigarettes. The study underscores the need to monitor marketing and enforce regulation of new youth-appealing nicotine products.
NICOTINE pouch ads follow e-cigarette marketing playbook and risk appealing to young people. Truth Initiative, Estados Unidos, 12 set. 2022. Disponível em: https://truthinitiative.org/research-resources/tobacco-industry-marketin.... Acesso em: 26 maio 2025.

It is well established that flavors play a significant role in enticing youth and young adults to try and use tobacco products.
FLAVORED tobacco use among youth and young adults. Truth Initiative, Estados Unidos, 28 jun. 2021. Disponível em: https://truthinitiative.org/research-resources/emerging-tobacco-products.... Acesso em: 26 maio 2025.
Documento elaborado pela The Union em parceria com a Tobacco Free-Kids e Johns Hopkins Institute for Global Tobacco Control sobre as condições de interferência da indústria do tabaco nas suas respectivas embalagens padronizadas e regulamentação de rotulagens.
THE UNION et al. Assessing Compliance with Tobacco Packaging and Labeling Regulations. [s.l.], 24 jul. 2020.

Picture this. You own a successful company—the only problem is, the product you sell ends up killing up to two-thirds of the people who use it. That means you’ll eventually run out of customers, and that’s bad for business.
LYNN, Allegra. 10 Ways the Tobacco Industry Targets Youth. STOP, [s.l.], 20 may 2020. Disponível em: https://exposetobacco.org/news/10-ways-tobacco-targets-youth/. Acesso em: 26 maio 2025.
A Organização Mundial da Saúde alertou os governos sobre o envolvimento com a indústria do tabaco sobre o desenvolvimento de vacinas contra o coronavírus. A British American Tobacco, cujas marcas de cigarros incluem Lucky Stripe e Dunhill, disse este mês que fez um avanço significativo no desenvolvimento de um potencial candidato a vacina para o Covid-19. à base de plantas.No entanto, as vacinas do Big Tobacco representariam um dilema para autoridades de saúde pública e governos. Os membros da convenção-quadro sobre controle do tabaco da OMS tem restrições ao lidar com essa indústria
BE wary of working with Big Tobacco, says WH. The Times, Inglaterra, 13 abr. 2020. Disponível em: https://www.thetimes.co.uk/article/be-wary-of-working-with-big-tobacco-says-who-bf0qlxbtk?shareToken=3afc39a1ee0fb8f71fd34df0c228e028 . Acesso em: 4 mai. 2020.